Music education—and especially marching band shows—has a lasting impact on students, schools, and communities. Whether you’re a director, parent, or advocate, knowing how to effectively champion these programs can make the difference between a thriving music department and one fighting to survive.
In this guide, I’ll share a practical, research-based approach to music education advocacy that works in today’s climate.
Why Music and Marching Band Shows Matter
When I write marching band shows or visit programs around the country, I see firsthand how music transforms students. It’s not just about learning notes—it’s about building focus, confidence, and connection.
Studies consistently show that students involved in music programs outperform their peers academically. A University of Kansas study found that students in quality music programs scored higher in math and reading than those without music. Music trains the brain in ways that enhance memory, attention, and problem-solving—skills that spill into every classroom.
But the benefits go far beyond academics. Participation in music and marching band shows nurtures empathy, emotional intelligence, and teamwork. Students learn how to listen, lead, and respond—qualities that help them far beyond the field or the stage. Programs that prioritize music aren’t just creating better musicians; they’re building better humans.
Understanding the Role of Advocacy
Advocating for music education isn’t only about saving a budget line. It’s about showing the world what happens when students experience great music-making.
Strong advocates communicate the why, not just the what—connecting the dots between music participation and student success. A Northwestern University study found that students involved in consistent music study demonstrated stronger executive function, including memory and focus.
When we talk about marching band shows or ensemble programs, we’re also talking about emotional well-being. Music provides an outlet for self-expression and helps students manage stress and anxiety. A University of Miami study revealed that students engaged in music education reported lower stress levels and higher overall happiness.
These are the stories and data points that move people to act. That’s advocacy in action.
Building an Effective Advocacy Plan: The W-M-D Approach
A practical way to structure your advocacy is with the W-M-D framework:
Why, Mission, and Data.
1. Start with Why
Every great advocacy effort starts here. Why does music education matter to your community? What impact have you seen firsthand?
Tell stories about your students’ growth. Share performance moments that moved audiences. Emphasize that marching band shows teach discipline, creativity, and unity—skills that stick for life.
2. Align with the Mission
Connect music education to your district’s existing goals. If the mission emphasizes creativity, leadership, or excellence, show how band programs already achieve those things daily.
When administrators see that your goals align with theirs, they’re far more likely to support continued funding and expansion.
3. Back It Up with Data
Advocacy gets stronger when it’s supported by evidence. Keep local and national research handy showing how music participation boosts academic and emotional growth. Track your own program’s retention, student leadership, and engagement.
Numbers matter—but pairing them with personal stories makes them unforgettable.
Turning Advocacy into Action
Effective advocacy isn’t just about one big campaign. It’s about building ongoing visibility and trust. A few ideas:
- Invite administrators to rehearsals or marching band shows so they can see the impact firsthand.
- Share student stories on your website, newsletters, or social media.
- Collaborate with parent boosters to communicate the value of music beyond the classroom.
- Highlight your community reach, like performances at local events or partnerships with other schools.
Over time, consistent storytelling becomes your strongest form of advocacy.
Conclusion: The Future of Music Education Is in Our Hands
Music and marching band shows are more than performances—they’re pathways to growth, belonging, and excellence. When we advocate effectively, we’re not just protecting programs. We’re investing in the future of our students and communities.
If we want every student to experience the transformative power of music, advocacy has to start with us—and it has to start today.
FAQs About Music Education and Marching Band Shows
1. Why are marching band shows important to a school’s culture?
Marching band shows bring students together in pursuit of a shared goal. They promote pride, unity, and school spirit while teaching collaboration and perseverance.
2. How can parents help advocate for music programs?
Parents can attend performances, share success stories, contact administrators, and join booster organizations to amplify the message that music matters.
3. What kind of data supports music education advocacy?
Research from universities such as Kansas and Northwestern shows strong links between music participation and academic achievement, executive functioning, and emotional well-being.
4. How do marching band shows benefit students beyond music?
Students learn discipline, time management, teamwork, and leadership—skills that carry into every part of life.
5. What’s one small step directors can take today to advocate for their program?
Share one student success story with your administration or school board. Real, local impact stories are the most persuasive advocacy tools.
About the Author
Evan VanDoren is a professional composer, arranger, and former high school band director. He creates music and marching band shows that inspire students and help directors build programs rooted in artistry, excellence, and joy. Learn more at evanvandoren.com.
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